Lilias Active is a women’s activewear brand that I have been lucky enough to work for being the brands social media coordinator back in 2022.

A few of my responsibilities included creating and managing monthly content calendars, pitching ideas, trend forecasting for popular social media trends that we could utilize that fit our brands concept, as well as collaborating with their photographer and makeup and team developing vision boards that would coincide with the social media team’s creativity. I also had the chance to work with UGC influencers sending out products and receiving/approving their content they produced for the brand.

Below you can find some of the Instagram and TikTok content I created and managed for Lilias Active!